Business development levels vary from company to company although the goals are identical no matter what the size of the company. Business with government includes gaining company recognition, promotional marketing to introduce the service or product, and developing business strategies to repeat these functions successfully again and again.
Business Development Levels
- New entry start-ups into the government’s business arena.
- Companies prepared to diversify commercial business into the government’s sector.
- Companies preparing to expand current NAICS government business.
- Core competencies identified and market targets selected.
It takes planning based on proven business development strategies designed, specifically for your business. The plan contains a goal, focused on a precise target and the best approach for the company.
It starts with an analysis of the company’s current practices, identifying company limitations that exist in the present business approach. Recognizing the limitations and developing a plan to make the necessary changes for improvement without interrupting business is the advantage.
The next step will systematically move the business forward preparing the company to do business with the government.
What’s the best approach in pursuing government business for small business owners? The answer is collaboration between all facets of the business.